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Icons of the American Marketplace: Consumer Brand Excellence
Icons of the American Marketplace: Consumer Brand Excellence
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From Ace Hardware to Ziploc, the products and logos featured in this lavishly illustrated, story-filled reference have captured the hearts and minds of American consumers. Each brand began with a spark of genius: Earle Dickinson invented the Band-Aid for his accident-prone wife, Josephine. Hector Boiardi's pasta sauce was so good that patrons of his restaurant asked for extra helpings to take home, and Chef Boyardee was born. This is a compulsively readable history of American brand icons.
See the official Web site for this book at www.AmericanBenchmarkPress.com
ASIN: 0307383458
VSKU: RDV.0307383458.G
Condition: Good
Author/Artist:American Benchmark Press
Binding: Hardcover
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. The dust jacket is missing. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.
ASIN: 0307383458
VSKU: RDV.0307383458.G
Condition: Good
Author/Artist:American Benchmark Press
Binding: Hardcover
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. The dust jacket is missing. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.
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