{"product_id":"the-designers-guide-to-marketing-and-pricing-how-to-win-clients-and-what-to-charge-them-1","title":"The Designer's Guide To Marketing And Pricing: How To Win Clients And What To Charge Them","description":"Do what you love and make money!\n\nThe Designer's Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business - and also successful designers who want to put a little more thought into their operations. Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need to know about how to market and price your services.\n\nThis book shows you how to:\nlearn which marketing tools are most effective and how to use them create a smart marketing plan that reflects your financial goals plan small actionable steps to take in reaching those financial goals determine who your ideal clients are and establish contact with them turn that initial contact into a profitable relationship for both of you talk to clients about money and the design process - without fear figure out a fair hourly rate and give an accurate estimate for a project\nYou'll learn the ins and outs of creating and running a creative services business - the things they never taught you in school. Plus, there are useful worksheets throughout the book, so you can apply the principles and formulas to your own circumstances and create a workable business plan right away.\u003cbr\u003eASIN: 1600610080\u003cbr\u003eVSKU: RDV.1600610080.VG\u003cbr\u003eCondition: Very Good\u003cbr\u003eAuthor\/Artist:Benun, Ilise\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: This book is in excellent condition. There may be minimal writing on the inside cover or cover page. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.  \u003cbr\u003e","brand":"Reliant Bookstore","offers":[{"title":"Default Title","offer_id":47292043100337,"sku":"RDV.1600610080.VG","price":6.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0544\/8872\/7729\/files\/1600610080-0.jpg?v=1779128467","url":"https:\/\/www.reliantbookstore.com\/products\/the-designers-guide-to-marketing-and-pricing-how-to-win-clients-and-what-to-charge-them-1","provider":"Reliant Bookstore","version":"1.0","type":"link"}