{"product_id":"consumer-behavior-buying-having-and-being-11th-edition","title":"Consumer Behavior: Buying, Having, and Being (11th Edition)","description":"\u0026amp;\u0026gt;For undergraduate and MBA courses in consumer behavior.\n\nSolomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people’s social experiences.\n\nThis program will provide a better teaching and learning experience—for you and your students. Here’s how:\nImprove Results with MyMarketingLab: MyMarketingLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning. Digital Consumer Focus: This text continues to highlight and celebrate the brave new world of digital consumer behavior. Help Students Apply the Case to the Chapter’s Contents: A case study has been added to the end of each chapter along with discussion questions to help students apply the case to the chapter’s contents. Keep your Course Current and Relevant: New examples, exercises, and research findings appear throughout the text.\n\nNote: You are purchasing a standalone product; MyMarketingLab does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for ISBN-10: 013347223X\/ ISBN-13: 9780133472233. That package includes ISBN-10: 0133450899\/ISBN-13: 9780133450897 and ISBN-10: 0133451925\/ISBN-13:9780133451924 .\n\nMyMarketingLab is not a self-paced technology and should only be purchased when required by an instructor.\u003cbr\u003eASIN: 0133450899\u003cbr\u003eVSKU: RDV.0133450899.A\u003cbr\u003eCondition: Acceptable\u003cbr\u003eAuthor\/Artist:Solomon, Michael R.\u003cbr\u003eBinding: Hardcover\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: This book is a well used but readable copy. Integrity of the book is still intact with no missing pages. May have notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.  \u003cbr\u003e","brand":"Reliant Bookstore","offers":[{"title":"Default Title","offer_id":46068563771569,"sku":"RDV.0133450899.A","price":8.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0544\/8872\/7729\/files\/0133450899-0.jpg?v=1753809732","url":"https:\/\/www.reliantbookstore.com\/products\/consumer-behavior-buying-having-and-being-11th-edition","provider":"Reliant Bookstore","version":"1.0","type":"link"}