{"product_id":"amazing-mentholatum-and-the-commerce-of-curing-the-common-cold-1889-1957","title":"Amazing Mentholatum and the Commerce of Curing the Common Cold, 1889-1955","description":"This unique book is a fascinating look at the first half century of the Mentholatum Company. Lavishly illlustrated, it brings alive the development of the patent medicine and pharmaceutical industry from the quackery of the early years to the post-WWII scientific era. Also included is a bonus CD catalog which tracks the evolution of modern advertising as practiced by the Mentholatum Company from 1889-1955.\u003cbr\u003eASIN: 0978617304\u003cbr\u003eVSKU: RDV.0978617304.VG\u003cbr\u003eCondition: Very Good\u003cbr\u003eAuthor\/Artist:Alex Taylor\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: This book is in excellent condition. There may be minimal writing on the inside cover or cover page. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.  \u003cbr\u003e","brand":"Reliant Bookstore","offers":[{"title":"Default Title","offer_id":47287250387121,"sku":"RDV.0978617304.VG","price":13.64,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0544\/8872\/7729\/files\/0978617304-0.jpg?v=1778868445","url":"https:\/\/www.reliantbookstore.com\/products\/amazing-mentholatum-and-the-commerce-of-curing-the-common-cold-1889-1957","provider":"Reliant Bookstore","version":"1.0","type":"link"}