{"product_id":"advertising-promotion-and-other-aspects-of-integrated-marketing-communications-5","title":"Advertising, Promotion, and Other Aspects of Integrated Marketing Communications","description":"ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS integrates all aspects of marketing communication. Complete with updates on new literature and practioner developments, this text offers a comprehensive treatment on the fundamentals of advertising and promotion.\u003cbr\u003eASIN: 0324321430\u003cbr\u003eVSKU: RDV.0324321430.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Shimp, Terence A.\u003cbr\u003eBinding: Hardcover\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: This book is in good condition with very minimal damage. Pages may have minimal notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer.  \u003cbr\u003e","brand":"Reliant Bookstore","offers":[{"title":"Default Title","offer_id":47788552192177,"sku":"RDV.0324321430.G","price":12.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0544\/8872\/7729\/files\/0324321430-0_4264a945-8d72-4932-bdb5-c29e60d58c64.jpg?v=1785368807","url":"https:\/\/www.reliantbookstore.com\/products\/advertising-promotion-and-other-aspects-of-integrated-marketing-communications-5","provider":"Reliant Bookstore","version":"1.0","type":"link"}